Scam Avoidance Tips for Seniors

December 31, 2025

JPMorgan Chase's Houston Community Manager Cheri Green recently conducted a fraud prevention workshop at the Chase Lyons and Lockwood Community Center in Houston's Fifth Ward to address the rising threat of holiday scams. Research shows nearly 40 percent of Black adults in America have been scam targets, with approximately 20 percent suffering financial losses, and senior citizens face heightened vulnerability during the hectic holiday period. The workshop took place at Houston's only Chase community center exclusively dedicated to financial education, which regularly offers free programs throughout the year on various money management topics.

Who is affected

Black adults in the U.S. (nearly 40% have been targeted by scams, almost 20% lost money)
Older Black adults (specifically noted as especially vulnerable)
Scam victims who were targeted multiple times (60% of victims were scammed more than once)
Houston Fifth Ward community members
Families and individuals during the holiday season

What action is being taken

Cheri Green is leading hybrid scam-avoidance workshops at the Chase community center
Chase is hosting various workshops throughout the month to teach community protection strategies
The Chase Lyons and Lockwood Community Center regularly hosts free programs on budgeting, savings, credit building, and financial protection
Chase operates 19 community centers nationwide providing financial education

Why it matters

The holiday season creates a dangerous convergence of factors that make people more susceptible to fraud—heightened emotions, distraction from busy shopping schedules, and reduced attention to financial details. With such high rates of scam targeting in the Black community and the particularly alarming statistic that 60% of victims are scammed multiple times, financial education and awareness are critical protective measures. Older adults are especially at risk during this time, making community-based prevention education essential for protecting vulnerable populations from financial harm.

What's next

No explicit next steps stated in the article

Read full article from source: The San Diego Voice & Viewpoint